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In app purchases are a great way to add revenue to your service and add value for the customer but getting money out of a customer can be tough. Especially if they don’t have a credit or debit card, but what if there was a way for you to invoice their mobile phone bill? That’s where we come in. BlueVia Payment API allows you to sell digital goods to Movistar, Vivo and O2 customers, who will be able to pay on their mobile phone bill via our Mobile Payments Partner Boku.
What are digital goods?
Digital goods are virtual products and services like:
1. Swords, coins, potions, gifts and avatars for a game.
2. Virtual gifts or greeting cards for a social network.
3. Wallpapers, photos or videos for a content store.
These digital goods must follow our partner Acceptable Use Policy, so please read it carefully.
As a summary the following items are not allowed:
1. Gambling, casino games, horse racing, lottery tickets.
2. Pyramid schemes, "get rich quick" schemes
3. Offensive or violent content promoting hate, violence or crime.
4. Money service business activities like money transmission or check cashing.
5. Sell of instruments classified as securities.
6. File-sharing services.
7. Charitable giving, donations and fundraisers.
8. Adult content.
Our Mobile Payments Partner services are provided in the context of a legal, regulatory and contractual framework that limits the types of content, goods, services, activities, transactions, that are permissible.
For additional security, we recommend you not to embed your digital goods at your app but host it on a remote server.
Become a digital merchant
So you want to sell digital goods? Awesome! There are a couple of steps that you need to follow before you can start making money from in app purchases First, sign up at our merchant website, provided by our payment partner Boku. You can sign up as a merchant of your own goods from other merchants enabling your app to become a marketplace for them
Once you sign up as a merchant, you have to register there your digital goods as Follows:
1. Login at Merchant website
2. Click on Manage Product Services link at home page
3. Register your digital good at Create new Product Service button
4. Complete the product description, reference and support information
5. You will now see your new service on the Services section with its Service Id under the Product Service column - make a note of this service ID as you will need to supply it in payment requests using the BlueVia payment API
You can modify the information provided or retire a digital good anytime at Services section.
Remember that you will not be required to set your item price because it will be specified at BlueVia Payment API in order to allow you a flexible pricing depending on your business strategy.
Please, keep in mind that your digital good description will be reviewed by our Mobile Payments Partner in order to assure that it meets the Acceptable Use Policy.
Selling digital goods
Once the digital goods you want to sell are registered at https://bluevia.boku.com/bluevia/ you are ready to sell them using the BlueVia Payment API. Please read the Payment API guide to get full information on API usage but remember you will need the following information from the Merchant website:
1. Service Id of the virtual good you want to sell at Services under the Product Service column.
2. Price point allowed for each country you need to set at making a payment
These are the price points including taxes per country you can use:
|Country Code||Currency||Price points|
|Germany||EUR||0.99,1.49, 1.99, 2.00, 2.49, 2.99, 3.99, 4.00, 4.99, 5.00, 5.99, 6.00, 6.99, 7.00, 7.49, 7.99, 8.00, 8.99, 9.00, 9.99, 10.00, 11.00, 12.00, 13.00, 14.00, 15.00, 16.00, 17.00, 18.00, 19.00, 20.00, 21.00, 22.00, 23.00, 24.00, 25.00, 26.00, 27.00, 28.00, 29.00, 30.00|
|Spain||EUR||1.77, 4.72, 7.08|
|United Kingdom||GBP||0.50, 0.75, 1.00, 1.25, 1.50, 1.75, 2.00, 2.50, 3.00, 3.50, 4.00, 4.50, 5.00, 6.00, 7.00, 8.00, 9.00, 10.00, 11.00, 12.00, 13.00, 14.00, 15.00, 16.00, 17.00, 18.00, 19.00, 20.00, 21.00, 22.00, 23.00, 24.00, 25.00, 26.00, 27.00, 28.00, 29.00, 30.00|
|Mexico||MXN||15.00, 30.00, 46.40|
Bill shock is bad for the customer and bad for you, as it can lead to a poor user experience, so we have set some daily and monthly limits to stop this from happening:
|Country Code||Currency||Daily limit||Monthly limit|
|Germany||EUR||0.99, 1.49, 1.99, 2.00, 2.49, 2.99, 3.99, 4.00, 4.99, 5.00, 5.99, 6.00, 6.99, 7.00, 7.49, 7.99, 8.00, 8.99, 9.00, 9.99, 10.00, 11.00, 12.00, 13.00, 14.00, 15.00, 16.00, 17.00, 18.00, 19.00, 20.00, 21.00, 22.00, 23.00, 24.00, 25.00, 26.00, 27.00, 28.00, 29.00, 30.00||300.00|
Once you start selling digital goods at your app, you will be able track the daily transaction Volumes at the Reporting Dashboard.
You will be able to see transaction stats updated daily, grouped per country and a detailed report on the revenue you will get paid. You will be able to track the transactions history drilled down to single goods, filter per country, select a period of time or even see a customer payments history. Data can be exported to a CSV file if you want to create your own reports. Once you start selling digital goods at your app, you will be able track the daily transaction Volumes at the Reporting Dashboard.
Pay out and business roles
There are two roles in the payment API and helps you earn revenue even if you are selling other peoples digital goods: Developer: the developer who makes the app! You will get a revenue share per good sold through the app. BlueVia will pay this revenue share on your regular BlueVia pay out invoice. Merchant: This is the person who owns the digital who gets the main revenue share per good sold.
Don’t forget, if you are selling digital goods that you have created you can be both Developer and Merchant and maximise your revenue!
Payment API revenue share per role:
|Country||Developer Revenue share||Merchant revenue share*|
* Merchant Revenue Share will depend on the price point selected, please check at Merchant website to get full information. The revenue share applies to net prices (without taxes).
The minimum revenue payable by our Mobile Payments Partner is $600 and it will be paid 15 days after collecting the funds from the virtual good sales. You can get all the fees and payment details at the Merchant Agreement.Remember to complete your Bank Account details at your profile in the Merchants website. Note that the approval of any services you have set-up may be delayed if you have not completed them.